ARTS & CULTURAL ORGANIZATIONS
Arts and cultural organizations need a unique set of skills to build audiences. Nicole has a strong track record of establishing and maintaining lasting relationships with patrons through innovative marketing ideas and offering unparalleled customer service.
COVID-19 (coronavirus) has caused the industry to take a devastating intermission. When it's time to reopen, please contact Nicole about creating a welcome back plan for your patrons.
Full marketing plans for your season launch or next production
Brand development & strategy
Growth strategy and audience development plans
Research & data Analysis
Full marketing plans: direct mail, email, social media, content marketing, PR, grassroots marketing, and website maintenance
Tickets & Patron Relations
Recommendations for user experience on/offline
Strategies that will make your patrons return with friends
Managing expectations before the show
Group and subscription ticket program development
Using Tessitura to its fullest potential
Plans for creating a positive and engaging culture
Photo credit: Alvin Ailey Amerian Dance Theater in Revelations, by Nicole Wetzell